Growing our businesses and
our stories one day at a time

Growing our businesses and our stories one day at a time

BCGblog

Building our businesses and our stories
one day at a time

New fonts are like house paint

New fonts are like house paint. House paint is a fairly quick and inexpensive way to change the feel of a room. A different font conveys a different message that your company wants to send. It's easy to find free fonts on the web. You can also purchase individual...

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Spring cleaning online assets

Spring cleaning online assets

Spring cleaning online assets is what I do every spring. Here's how I do it. Facebook: I click my user name on Facebook and then click the Friends link below my profile photo. I unfriend someone by clicking the three-dot icon to the right of the user name and then...

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Winter dormancy

Winter dormancy is coming fast for grapevines, and that season has come for this blog as well. It's hard for me to believe that it's been a month since I wrote a blog post. And it's hard for me to believe we're in the middle of October. Here's what I've been doing in...

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Getting past hidden faces

Getting past hidden faces an opportunity for your brand. That sounds a bit strange, doesn't it? Prosopagnosia is the term for face blindness. Some people, including famous people, deal with it. During this public health emergency, we all have issues recognizing people...

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Finding the right helpers

Finding the right helpers for you is always important, no matter if it's a doctor, solar company, or website designer. I was reminded of this, once again, on a recent trip to see a doctor. I saw a neurologist at Stanford a few days ago. And I left frustrated. It's...

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Love the work

Love the work is a saying that I saw on my Twitter feed recently. I can't get it out of my head now. The saying struck a chord with me because I've been goofing off too much. Not goofing off as in not doing much that I think is productive. I mean goofing off by...

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The WordPress platform

The WordPress platform is the best choice if you want to use a content management system (CMS).  The flavor of WordPress depends on what you need from a website. If you want only to blog and you don't care if you have wordpress.com in your website address (or URL),...

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Easy and cheap website design options

Easy and cheap website design options abound if you have little (or no) budget. So, what's the catch? You're right -- there's more than one. Let's start with the basics first. You may have seen or heard ads online promoting these web builder sites: Squarespace Wix...

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Content management systems

Content management systems (CMSs) let you create a website without getting into the code (much). They also provide a user interface that's easy to use (somewhat). That is, a CMS has menus, checkboxes, fields, and buttons that help make your life easier. As you use a...

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Finding software to code your site

Finding software to code your site is both easier and harder than you may think. When I say software to code, I mean programs that let you design a website in two ways. One way is to design visually. That is, you can use tools to add building blocks to your site and...

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About Eric Butow

Eric is the owner of Butow Communications Group (BCG) in Jackson, California, which offers online marketing ROI improvement services for businesses. Eric has authored or co-authored 43 books and has also developed and taught networking, computing, and usability courses for Ed2Go, Virtual Training Company, California State University, Sacramento, and Udemy.

In the News

Articles

As TikTok Teeters…
This article Eric wrote for Entrepreneur.com talks about the state of TikTok and its major competitors as of August 31, 2020.

Lifewire Articles
The 14 topics available include Office 365 apps, Samsung technologies, finding gifts for every budget, and more.