by Eric Butow | 3 Jan 2023 | Development, Stories
Memento mori is a Latin phrase that means “remember you must die.” This first blog post of 2023 was published on January 3. According to my Grandiloquent Word of the Day 2023 calendar, today is Memento Mori Day. That reminder and the arrival of a new year...
by Eric Butow | 14 Dec 2021 | BCG News and Updates, Social Media, Stories
I’m turning on the night lights for the BCG blog. It’s almost the end of 2021 (went by fast, didn’t it?) and this is a good time to take a break. I have several good reasons to do this. The most important is that blogs need care. You need to write...
by Eric Butow | 7 Dec 2021 | Stories, Online Marketing, Social Media
Yes, it’s time for five things to know for December. Welcome to our show, and let’s begin. JItterbug Flip2 On Sale My mother has talked about getting a Jitterbug flip phone for seniors. She sees it advertised often in the monthly AARP Magazine. Lively, the...
by Eric Butow | 3 Dec 2021 | Social Media, Stories
Beware of LinkedIn phishers who can come in a variety of guises. It’s easy for them to learn what business you’re in, and then they use fake accounts to connect. When they do, they’ll try to set up a relationship with you so they can get your data....
by Eric Butow | 30 Jul 2021 | Development, Stories
Write out your terms in a negotiation. You can take your time and understand what you want. When you’re ready, you can send it to the other party. I wrote the following message in Word to the business broker for an ice cream and candy shop in Jackson,...
by Eric Butow | 29 Jun 2021 | Stories
Wear your brand if you want to get noticed. That saying seems trite, but a recent encounter reinforced its value to me. I was sitting at a table outside Mendocino Farms in Sacramento waiting for my lunch and my subcontractor. As I checked my phone, I heard a voice:...