BCG owner Eric Butow

Eric Butow

48x Author Since 2000

Eric has written 48 technical, business, and finance books as an author, co-author or, in one case, as a ghostwriter. Most books were written for the general book market, but some were written for specific clients including HP and F5 Networks. Two of his books have been translated into Chinese and Italian. Eric’s most recent books include Funding a New Business for Dummies (Wiley), Ultimate Guide to Influencer Marketing (Entrepreneur Press), and Instagram for Business for Dummies, Third Edition (Wiley). Two more books are coming in spring 2025!

More About Eric

Eric Butow is a native Californian who started working with his friend’s Apple II Plus and Radio Shack TRS-80 Model III in 1980 when he lived in Fresno. He learned more about programming, graphic design and desktop publishing in the Fresno PC Users Group, in his professional career, and when he started BCG in 1994.

After Eric graduated from California State University, Fresno in 1996 with a master’s degree in communication, he moved to Roseville where he stayed for 13 years. Eric continued to build his business and worked with a wide variety of businesses from startups to large companies including Intel, Wells Fargo Wachovia, TASQ Technology, Cisco Systems, and Hewlett-Packard (HP).

During his off time, Eric produced 30 issues of Sacra Blue, the award-winning monthly magazine of the Sacramento PC Users Group. Eric also became a technical editor for IDC Books for such topics as RoboHelp and Red Hat Linux. IDC Books was pleased enough with Eric’s work that he was approached to write Master Visually Windows 2000 Server, which was published in 2000.

Now, 25 years and 47 more books later, you can find Eric working in (and on) his business, enjoying time with friends, walking around the historic Gold Rush town of Jackson, and helping his mother manage her infant and toddler daycare business.